IOA Member Benefit: "HIPAA and Social Media: Growing Your Practice" Webinar

IOA Member Benefit:

Wednesday, May 22, 2019

HIPAA compliance and social media can lead to some of the most common misunderstandings that doctors of optometry face when promoting their practice online.  Social media content should never include information that can be used to identify individual patients or their medical records. This kind of data is considered Protected Health Information (PHI) under HIPAA.

A practice with an effective HIPAA compliance program in place will have:

  • Social media policies and procedures to ensure that no PHI is improperly shared
  • Patient authorization forms allowing you to post personal testimonials or information with documented consent
  • Annual employee training so staff members understand what they can and cannot post on sites like Facebook, Instagram, Twitter, and LinkedIn

Take advantage of this IOA member benefit where AOAExcel’s HIPAA compliance partner, Compliancy Group, outlines how to communicate to patients in a HIPAA compliant manner, so that you can grow your practice and keep your patients' information safe in this exclusive upcoming webinar for AOA members.

WHAT?  Webinar HIPAA and Social Media: Growing Your Practice
WHEN?  Thursday, June 6th at 2:00 PM ET / 11:00 AM PST

Register Here

Compliancy Group gives eye care professionals confidence in their compliance with a total HIPAA solution to address the full extent of the regulatory requirements. With guided support, clients are given the tools they need to maintain the privacy and security of health care information, all while growing their business. As a member benefit, members receive three additional months free, included with a one-year subscription. Compliancy Group is dedicated to helping eye care succeed.

For more information about Compliancy Group, and the HIPAA resources available to IOA members through AOAExcel, please visit